Big Frog Custom T-Shirts
Source filing: WI · filed 2026-04-08
Item 5 — Initial franchise fee
$60,000 [p.8 · WI · 2026-04-08]
Item 6 — Recurring fees (royalty & advertising)
| Continuing Royalty Fee(2) | For the initial 6 months: 6% of gross sales After 6 months: the greater 6% of gross sales or $1,200 per month. [p.9 · WI · 2026-04-08] |
|---|---|
| Brand Fund Contribution | 1.5% of the previous month’s gross sales [p.9 · WI · 2026-04-08] |
| Advertising Cooperative | As determined by cooperative members [p.9 · WI · 2026-04-08] |
| Required Minimum Expenditure For Local Marketing and Advertising | 5% of your gross sales, or $500, whichever is greater, per month [p.9 · WI · 2026-04-08] |
| Unauthorized Advertising Fee | $500 [p.11 · WI · 2026-04-08] |
Full Item 6 schedule (including one-time and conditional fees) is in the FDD itself.
Item 7 — Estimated initial investment (total)
$157,952 [p.13 · WI · 2026-04-08] – $375,768 [p.13 · WI · 2026-04-08]
Base single-franchise offering as stated in the FDD's total row. Multi-unit or area-development formats are not broken out here.
Item 20 — Outlets
| Franchised outlets at start of year | 75 [p.39 · WI · 2026-04-08] |
|---|---|
| Franchised outlets at end of year | 73 [p.39 · WI · 2026-04-08] |
| Net change in franchised outlets | -2 [p.39 · WI · 2026-04-08] |
| Transfers | 8 [p.40 · WI · 2026-04-08] |
| Terminations | Not disclosed |
| Non-renewals | Not disclosed |
| Ceased operations (other) | 8 [p.44 · WI · 2026-04-08] |
| Company-owned outlets at end of year | 0 [p.39 · WI · 2026-04-08] |
Item 19 — Financial performance representation
Headline cohort
All franchised outlets FY2024 (open >=12 months) · FY2024
| Outlets in sample | Average | Median | High | Low |
|---|---|---|---|---|
| 70 [p.34 · WI · 2026-04-08] | $513,537 [p.35 · WI · 2026-04-08] | $424,856 [p.35 · WI · 2026-04-08] | $1,658,749 [p.35 · WI · 2026-04-08] | $145,939 [p.35 · WI · 2026-04-08] |
All disclosed cohorts (8)
| Cohort | Outlets | Average | Median | High | Low |
|---|---|---|---|---|---|
| All franchised outlets FY2025 (open >=12 months) FY2025 |
66 [p.34 · WI · 2026-04-08] | $545,125 [p.35 · WI · 2026-04-08] | $491,128 [p.35 · WI · 2026-04-08] | $1,459,603 [p.35 · WI · 2026-04-08] | $127,791 [p.35 · WI · 2026-04-08] |
| All franchised outlets FY2024 (open >=12 months) FY2024 |
70 [p.34 · WI · 2026-04-08] | $513,537 [p.35 · WI · 2026-04-08] | $424,856 [p.35 · WI · 2026-04-08] | $1,658,749 [p.35 · WI · 2026-04-08] | $145,939 [p.35 · WI · 2026-04-08] |
| All franchised outlets FY2023 (open >=12 months) FY2023 |
70 [p.34 · WI · 2026-04-08] | $532,909 [p.35 · WI · 2026-04-08] | $477,842 [p.35 · WI · 2026-04-08] | $1,527,672 [p.35 · WI · 2026-04-08] | $158,432 [p.35 · WI · 2026-04-08] |
| All franchised outlets FY2022 (open >=12 months) FY2022 |
Not disclosed | $529,094 [p.35 · WI · 2026-04-08] | $470,883 [p.35 · WI · 2026-04-08] | $1,455,228 [p.35 · WI · 2026-04-08] | $153,263 [p.35 · WI · 2026-04-08] |
| First quartile franchised outlets FY2025 (62 stores with P&L data) FY2025 |
15 [p.36 · WI · 2026-04-08] | $966,686.47 [p.36 · WI · 2026-04-08] | $886,992.07 [p.36 · WI · 2026-04-08] | $1,459,622.17 [p.36 · WI · 2026-04-08] | $784,181.89 [p.36 · WI · 2026-04-08] |
| Second quartile franchised outlets FY2025 (62 stores with P&L data) FY2025 |
16 [p.37 · WI · 2026-04-08] | $618,732.34 [p.37 · WI · 2026-04-08] | $619,468.01 [p.37 · WI · 2026-04-08] | $752,423.73 [p.37 · WI · 2026-04-08] | $510,841.78 [p.37 · WI · 2026-04-08] |
| Third quartile franchised outlets FY2025 (62 stores with P&L data) FY2025 |
Not disclosed | $435,713.29 [p.38 · WI · 2026-04-08] | $438,877.73 [p.38 · WI · 2026-04-08] | $509,567.52 [p.37 · WI · 2026-04-08] | $343,069.67 [p.37 · WI · 2026-04-08] |
| Fourth quartile franchised outlets FY2025 (62 stores with P&L data) FY2025 |
15 [p.38 · WI · 2026-04-08] | $243,377.84 [p.38 · WI · 2026-04-08] | $254,683.38 [p.38 · WI · 2026-04-08] | $327,720.23 [p.38 · WI · 2026-04-08] | $140,289.57 [p.38 · WI · 2026-04-08] |
Extraction notes
- One or more Item 19 figures failed source verification and were removed.