Comfort Keepers
Source filing: WI · filed 2025-12-19
Item 5 — Initial franchise fee
$55,000 [p.17 · WI · 2025-12-19]
Item 6 — Recurring fees (royalty & advertising)
Not disclosed in extracted fee schedule — see FDD Item 6.
Item 7 — Estimated initial investment (total)
$119,560 [p.28 · WI · 2025-12-19] – $190,700 [p.28 · WI · 2025-12-19]
Base single-franchise offering as stated in the FDD's total row. Multi-unit or area-development formats are not broken out here.
Item 20 — Outlets
| Franchised outlets at start of year | 578 [p.82 · WI · 2025-12-19] |
|---|---|
| Franchised outlets at end of year | 619 [p.82 · WI · 2025-12-19] |
| Net change in franchised outlets | 41 [p.82 · WI · 2025-12-19] |
| Transfers | 31 [p.85 · WI · 2025-12-19] |
| Terminations | Not disclosed |
| Non-renewals | Not disclosed |
| Ceased operations (other) | Not disclosed |
| Company-owned outlets at end of year | 5 [p.82 · WI · 2025-12-19] |
Item 19 — Financial performance representation
Headline cohort
Quadrant 2 franchisees · September 1, 2024 through August 31, 2025
| Outlets in sample | Average | Median | High | Low |
|---|---|---|---|---|
| 50 [p.78 · WI · 2025-12-19] | $3,152,953 [p.78 · WI · 2025-12-19] | $3,051,406 [p.78 · WI · 2025-12-19] | $4,395,402 [p.78 · WI · 2025-12-19] | $2,398,016 [p.78 · WI · 2025-12-19] |
All disclosed cohorts (13)
| Cohort | Outlets | Average | Median | High | Low |
|---|---|---|---|---|---|
| All franchised businesses open one year or more ending August 31, 2024 - 85 or more months in operation September 1, 2024 through August 31, 2025 excluded: failed consistency checks |
Not disclosed | Not disclosed | Not disclosed | Not disclosed | Not disclosed |
| All franchised businesses open one year or more ending August 31, 2024 - 73 to 84 months in operation September 1, 2024 through August 31, 2025 excluded: failed consistency checks |
Not disclosed | Not disclosed | Not disclosed | Not disclosed | Not disclosed |
| All franchised businesses open one year or more ending August 31, 2024 - 61 to 72 months in operation September 1, 2024 through August 31, 2025 excluded: failed consistency checks |
Not disclosed | Not disclosed | Not disclosed | Not disclosed | Not disclosed |
| All franchised businesses open one year or more ending August 31, 2024 - 49 to 60 months in operation September 1, 2024 through August 31, 2025 |
10 [p.77 · WI · 2025-12-19] | $661,147 [p.77 · WI · 2025-12-19] | $412,354 [p.77 · WI · 2025-12-19] | $2,021,123 [p.77 · WI · 2025-12-19] | $132,217 [p.77 · WI · 2025-12-19] |
| All franchised businesses open one year or more ending August 31, 2024 - 37 to 48 months in operation September 1, 2024 through August 31, 2025 |
5 [p.77 · WI · 2025-12-19] | $364,056 [p.77 · WI · 2025-12-19] | $306,064 [p.77 · WI · 2025-12-19] | $783,646 [p.77 · WI · 2025-12-19] | $76,896 [p.77 · WI · 2025-12-19] |
| All franchised businesses open one year or more ending August 31, 2024 - 25 to 36 months in operation September 1, 2024 through August 31, 2025 excluded: failed consistency checks |
Not disclosed | Not disclosed | Not disclosed | Not disclosed | Not disclosed |
| All franchised businesses open one year or more ending August 31, 2024 - 13 to 24 months in operation September 1, 2024 through August 31, 2025 |
2 [p.77 · WI · 2025-12-19] | $206,572 [p.77 · WI · 2025-12-19] | $206,572 [p.77 · WI · 2025-12-19] | $217,160 [p.77 · WI · 2025-12-19] | $195,985 [p.77 · WI · 2025-12-19] |
| All franchised businesses open one year or more ending August 31, 2024 - total September 1, 2024 through August 31, 2025 excluded: failed consistency checks |
Not disclosed | Not disclosed | Not disclosed | Not disclosed | Not disclosed |
| Quadrant 1 - highest net revenue franchisees September 1, 2024 through August 31, 2025 profit/expense-type measure, not gross revenue |
50 [p.78 · WI · 2025-12-19] | $9,553,439 [p.78 · WI · 2025-12-19] | $7,969,517 [p.78 · WI · 2025-12-19] | $30,605,983 [p.78 · WI · 2025-12-19] | $4,480,219 [p.78 · WI · 2025-12-19] |
| Quadrant 2 franchisees September 1, 2024 through August 31, 2025 |
50 [p.78 · WI · 2025-12-19] | $3,152,953 [p.78 · WI · 2025-12-19] | $3,051,406 [p.78 · WI · 2025-12-19] | $4,395,402 [p.78 · WI · 2025-12-19] | $2,398,016 [p.78 · WI · 2025-12-19] |
| Quadrant 3 franchisees September 1, 2024 through August 31, 2025 |
50 [p.78 · WI · 2025-12-19] | $1,858,439 [p.78 · WI · 2025-12-19] | $1,800,147 [p.78 · WI · 2025-12-19] | $2,392,056 [p.78 · WI · 2025-12-19] | $1,305,975 [p.78 · WI · 2025-12-19] |
| Quadrant 4 - lowest net revenue franchisees September 1, 2024 through August 31, 2025 profit/expense-type measure, not gross revenue |
49 [p.78 · WI · 2025-12-19] | $785,161 [p.78 · WI · 2025-12-19] | $811,481 [p.78 · WI · 2025-12-19] | $1,295,899 [p.78 · WI · 2025-12-19] | $107,937 [p.78 · WI · 2025-12-19] |
| All franchisees by quadrant - total September 1, 2024 through August 31, 2025 excluded: failed consistency checks |
Not disclosed | Not disclosed | Not disclosed | Not disclosed | Not disclosed |
“The net revenue and net profit of your Franchised Business will depend on many factors, including the prices you charge for services and products, labor costs and general economic conditions in your area.” [p.81 · WI · 2025-12-19]
Extraction notes
- Item 7 totals were extracted with model assistance and verified against the cited page.
- An Item 19 cohort was relabeled as a profit-type measure and is not eligible as the headline revenue figure.