Handel's Homemade Ice Cream
Source filing: WI · filed 2025-10-14
Item 5 — Initial franchise fee
$50,000 [p.12 · WI · 2025-10-14]
Item 6 — Recurring fees (royalty & advertising)
| Royalty Fee | 6% of Gross Revenue [p.13 · WI · 2025-10-14] |
|---|---|
| Brand Fund | Up to 2% of Gross Revenue, but currently 1%. [p.13 · WI · 2025-10-14] |
| Local Store Advertising | A minimum of 1% of Gross Revenue [p.13 · WI · 2025-10-14] |
| Regional Advertising Cooperative | If applicable, the then-current fee as determined by the Cooperative. [p.13 · WI · 2025-10-14] |
| Initial Advertising | Up to $10,000 [p.14 · WI · 2025-10-14] |
Full Item 6 schedule (including one-time and conditional fees) is in the FDD itself.
Item 7 — Estimated initial investment (total)
$404,500 [p.16 · WI · 2025-10-14] – $995,200 [p.16 · WI · 2025-10-14]
Base single-franchise offering as stated in the FDD's total row. Multi-unit or area-development formats are not broken out here.
Item 20 — Outlets
| Franchised outlets at start of year | 145 [p.53 · WI · 2025-10-14] |
|---|---|
| Franchised outlets at end of year | 165 [p.53 · WI · 2025-10-14] |
| Net change in franchised outlets | 20 [p.53 · WI · 2025-10-14] |
| Transfers | 0 [p.53 · WI · 2025-10-14] |
| Terminations | 0 [p.56 · WI · 2025-10-14] |
| Non-renewals | 0 [p.56 · WI · 2025-10-14] |
| Ceased operations (other) | 0 [p.56 · WI · 2025-10-14] |
| Company-owned outlets at end of year | 8 [p.53 · WI · 2025-10-14] |
Item 19 — Financial performance representation
Headline cohort
all parlors FY2025 - Gross Revenue · 2025 calendar year
| Outlets in sample | Average | Median | High | Low |
|---|---|---|---|---|
| 152 [p.52 · WI · 2025-10-14] | $1,098,000 [p.52 · WI · 2025-10-14] | $1,032,000 [p.52 · WI · 2025-10-14] | $2,586,000 [p.52 · WI · 2025-10-14] | $170,000 [p.52 · WI · 2025-10-14] |
All disclosed cohorts (27)
| Cohort | Outlets | Average | Median | High | Low |
|---|---|---|---|---|---|
| all franchised parlors FY2024 - Net Revenue 2024 calendar year profit/expense-type measure, not gross revenue |
91 [p.47 · WI · 2025-10-14] | $1,105,844 [p.47 · WI · 2025-10-14] | $1,053,258 [p.47 · WI · 2025-10-14] | $2,376,530 [p.49 · WI · 2025-10-14] | $406,238 [p.49 · WI · 2025-10-14] |
| bottom third franchised parlors FY2024 - Net Revenue 2024 calendar year profit/expense-type measure, not gross revenue |
31 [p.47 · WI · 2025-10-14] | $679,954 [p.47 · WI · 2025-10-14] | $694,118 [p.48 · WI · 2025-10-14] | $866,734 [p.48 · WI · 2025-10-14] | $406,238 [p.48 · WI · 2025-10-14] |
| middle third franchised parlors FY2024 - Net Revenue 2024 calendar year profit/expense-type measure, not gross revenue |
30 [p.47 · WI · 2025-10-14] | $1,042,337 [p.47 · WI · 2025-10-14] | $1,060,086 [p.48 · WI · 2025-10-14] | $1,246,864 [p.48 · WI · 2025-10-14] | $866,874 [p.48 · WI · 2025-10-14] |
| top third franchised parlors FY2024 - Net Revenue 2024 calendar year profit/expense-type measure, not gross revenue |
30 [p.47 · WI · 2025-10-14] | $1,609,439 [p.47 · WI · 2025-10-14] | $1,544,076 [p.48 · WI · 2025-10-14] | $2,376,530 [p.48 · WI · 2025-10-14] | $1,255,478 [p.48 · WI · 2025-10-14] |
| all franchised parlors FY2025 - Gross Revenue 2025 calendar year |
144 [p.49 · WI · 2025-10-14] | $1,115,650 [p.49 · WI · 2025-10-14] | $1,036,792 [p.49 · WI · 2025-10-14] | $2,586,251 [p.50 · WI · 2025-10-14] | $169,640 [p.50 · WI · 2025-10-14] |
| top third franchised parlors FY2025 - Gross Revenue 2025 calendar year |
48 [p.49 · WI · 2025-10-14] | $1,632,591 [p.49 · WI · 2025-10-14] | $1,563,308 [p.49 · WI · 2025-10-14] | Not disclosed | Not disclosed |
| middle third franchised parlors FY2025 - Gross Revenue 2025 calendar year |
48 [p.49 · WI · 2025-10-14] | $1,048,751 [p.49 · WI · 2025-10-14] | $1,036,792 [p.49 · WI · 2025-10-14] | Not disclosed | Not disclosed |
| bottom third franchised parlors FY2025 - Gross Revenue 2025 calendar year |
48 [p.49 · WI · 2025-10-14] | $665,607 [p.49 · WI · 2025-10-14] | $664,327 [p.49 · WI · 2025-10-14] | Not disclosed | Not disclosed |
| all walk-up franchised parlors FY2025 - Gross Revenue 2025 calendar year |
77 [p.50 · WI · 2025-10-14] | $1,201,894 [p.50 · WI · 2025-10-14] | $1,076,432 [p.50 · WI · 2025-10-14] | $2,586,251 [p.50 · WI · 2025-10-14] | $169,640 [p.50 · WI · 2025-10-14] |
| top third walk-up franchised parlors FY2025 - Gross Revenue 2025 calendar year |
25 [p.50 · WI · 2025-10-14] | $1,757,686 [p.50 · WI · 2025-10-14] | $1,669,492 [p.50 · WI · 2025-10-14] | Not disclosed | Not disclosed |
| middle third walk-up franchised parlors FY2025 - Gross Revenue 2025 calendar year |
26 [p.50 · WI · 2025-10-14] | $1,145,497 [p.50 · WI · 2025-10-14] | $1,079,339 [p.50 · WI · 2025-10-14] | Not disclosed | Not disclosed |
| bottom third walk-up franchised parlors FY2025 - Gross Revenue 2025 calendar year |
26 [p.50 · WI · 2025-10-14] | $723,876 [p.50 · WI · 2025-10-14] | $730,287 [p.50 · WI · 2025-10-14] | Not disclosed | Not disclosed |
| all walk-in franchised parlors FY2025 - Gross Revenue 2025 calendar year |
67 [p.50 · WI · 2025-10-14] | $1,016,533 [p.50 · WI · 2025-10-14] | $967,707 [p.50 · WI · 2025-10-14] | $2,083,876 [p.50 · WI · 2025-10-14] | $295,118 [p.50 · WI · 2025-10-14] |
| top third walk-in franchised parlors FY2025 - Gross Revenue 2025 calendar year |
22 [p.50 · WI · 2025-10-14] | $1,472,403 [p.50 · WI · 2025-10-14] | $1,485,049 [p.50 · WI · 2025-10-14] | Not disclosed | Not disclosed |
| middle third walk-in franchised parlors FY2025 - Gross Revenue 2025 calendar year |
22 [p.50 · WI · 2025-10-14] | $963,151 [p.50 · WI · 2025-10-14] | $968,287 [p.50 · WI · 2025-10-14] | Not disclosed | Not disclosed |
| bottom third walk-in franchised parlors FY2025 - Gross Revenue 2025 calendar year |
23 [p.50 · WI · 2025-10-14] | $631,545 [p.50 · WI · 2025-10-14] | $647,627 [p.50 · WI · 2025-10-14] | Not disclosed | Not disclosed |
| all parlors FY2015 - Gross Revenue 2015 calendar year |
34 [p.52 · WI · 2025-10-14] | $505,000 [p.52 · WI · 2025-10-14] | $427,000 [p.52 · WI · 2025-10-14] | $1,220,000 [p.52 · WI · 2025-10-14] | $215,000 [p.52 · WI · 2025-10-14] |
| all parlors FY2016 - Gross Revenue 2016 calendar year |
35 [p.52 · WI · 2025-10-14] | $535,000 [p.52 · WI · 2025-10-14] | $444,000 [p.52 · WI · 2025-10-14] | $1,235,000 [p.52 · WI · 2025-10-14] | $206,000 [p.52 · WI · 2025-10-14] |
| all parlors FY2017 - Gross Revenue 2017 calendar year |
36 [p.52 · WI · 2025-10-14] | $586,000 [p.52 · WI · 2025-10-14] | $499,000 [p.52 · WI · 2025-10-14] | $1,381,000 [p.52 · WI · 2025-10-14] | $188,000 [p.52 · WI · 2025-10-14] |
| all parlors FY2018 - Gross Revenue 2018 calendar year |
38 [p.52 · WI · 2025-10-14] | $605,000 [p.52 · WI · 2025-10-14] | $547,000 [p.52 · WI · 2025-10-14] | $1,661,000 [p.52 · WI · 2025-10-14] | $170,000 [p.52 · WI · 2025-10-14] |
| all parlors FY2019 - Gross Revenue 2019 calendar year |
42 [p.52 · WI · 2025-10-14] | $648,000 [p.52 · WI · 2025-10-14] | $569,000 [p.52 · WI · 2025-10-14] | $1,648,000 [p.52 · WI · 2025-10-14] | $275,000 [p.52 · WI · 2025-10-14] |
| all parlors FY2020 - Gross Revenue 2020 calendar year |
43 [p.52 · WI · 2025-10-14] | $692,000 [p.52 · WI · 2025-10-14] | $576,000 [p.52 · WI · 2025-10-14] | $1,958,000 [p.52 · WI · 2025-10-14] | $303,000 [p.52 · WI · 2025-10-14] |
| all parlors FY2021 - Gross Revenue 2021 calendar year |
60 [p.52 · WI · 2025-10-14] | $864,000 [p.52 · WI · 2025-10-14] | $774,000 [p.52 · WI · 2025-10-14] | $2,230,000 [p.52 · WI · 2025-10-14] | $167,000 [p.52 · WI · 2025-10-14] |
| all parlors FY2022 - Gross Revenue 2022 calendar year |
73 [p.52 · WI · 2025-10-14] | $982,000 [p.52 · WI · 2025-10-14] | $894,000 [p.52 · WI · 2025-10-14] | $2,232,000 [p.52 · WI · 2025-10-14] | $142,000 [p.52 · WI · 2025-10-14] |
| all parlors FY2023 - Gross Revenue 2023 calendar year |
93 [p.52 · WI · 2025-10-14] | $1,006,000 [p.52 · WI · 2025-10-14] | $934,000 [p.52 · WI · 2025-10-14] | $2,432,000 [p.52 · WI · 2025-10-14] | $179,000 [p.52 · WI · 2025-10-14] |
| all parlors FY2024 - Gross Revenue 2024 calendar year |
122 [p.52 · WI · 2025-10-14] | $1,050,000 [p.52 · WI · 2025-10-14] | $941,000 [p.52 · WI · 2025-10-14] | $2,626,000 [p.52 · WI · 2025-10-14] | $188,000 [p.52 · WI · 2025-10-14] |
| all parlors FY2025 - Gross Revenue 2025 calendar year |
152 [p.52 · WI · 2025-10-14] | $1,098,000 [p.52 · WI · 2025-10-14] | $1,032,000 [p.52 · WI · 2025-10-14] | $2,586,000 [p.52 · WI · 2025-10-14] | $170,000 [p.52 · WI · 2025-10-14] |
“The table below presents the average of certain revenues, costs, and expenses in dollar amounts and as a percentage of Net Revenue as reported by the Responding Parlors for the 2024 calendar year.” [p.47 · WI · 2025-10-14]
Extraction notes
- Item 7 totals were extracted with model assistance and verified against the cited page.
- The headline cohort's description does not explicitly state the population is franchised outlets — population not verified.
- An Item 19 cohort was relabeled as a profit-type measure and is not eligible as the headline revenue figure.