Image Studios
Source filing: WI · filed 2026-02-25
Item 5 — Initial franchise fee
$64,500 [p.9 · WI · 2026-02-25]
Item 6 — Recurring fees (royalty & advertising)
| Royalty | 6% of Gross Revenues, or $300 per week minimum, whichever is greater. [p.11 · WI · 2026-02-25] |
|---|
Full Item 6 schedule (including one-time and conditional fees) is in the FDD itself.
Item 7 — Estimated initial investment (total)
$765,382 [p.20 · WI · 2026-02-25] – $1,713,962 [p.20 · WI · 2026-02-25]
Base single-franchise offering as stated in the FDD's total row. Multi-unit or area-development formats are not broken out here.
Item 20 — Outlets
| Franchised outlets at start of year | 94 [p.60 · WI · 2026-02-25] |
|---|---|
| Franchised outlets at end of year | 127 [p.60 · WI · 2026-02-25] |
| Net change in franchised outlets | 33 [p.60 · WI · 2026-02-25] |
| Transfers | Not disclosed |
| Terminations | 0 [p.63 · WI · 2026-02-25] |
| Non-renewals | 0 [p.63 · WI · 2026-02-25] |
| Ceased operations (other) | 0 [p.63 · WI · 2026-02-25] |
| Company-owned outlets at end of year | 2 [p.60 · WI · 2026-02-25] |
Item 19 — Financial performance representation
Headline cohort
34 locations opened in 2025, year-over-year average unit volume Year 1 (annualized) · Year 1 from opening date (annualized, partial data)
| Outlets in sample | Average | Median | High | Low |
|---|---|---|---|---|
| 34 [p.58 · WI · 2026-02-25] | $293,073 [p.58 · WI · 2026-02-25] | $231,405 [p.58 · WI · 2026-02-25] | $540,708 [p.58 · WI · 2026-02-25] | $35,198 [p.58 · WI · 2026-02-25] |
All disclosed cohorts (17)
| Cohort | Outlets | Average | Median | High | Low |
|---|---|---|---|---|---|
| 32 Reporting Salons with 90%+ occupancy, FY2025 total revenue January 1 to December 31, 2025 non-annual metric (not annualized) |
32 [p.50 · WI · 2026-02-25] | Not disclosed | Not disclosed | $792,387 [p.50 · WI · 2026-02-25] | $301,347 [p.50 · WI · 2026-02-25] |
| 21 Reporting Salons with 80-89% occupancy, FY2025 total revenue January 1 to December 31, 2025 non-annual metric (not annualized) |
21 [p.52 · WI · 2026-02-25] | Not disclosed | Not disclosed | $861,839 [p.52 · WI · 2026-02-25] | $261,565 [p.52 · WI · 2026-02-25] |
| 11 Reporting Salons with 70-79% occupancy, FY2025 total revenue January 1 to December 31, 2025 non-annual metric (not annualized) |
11 [p.54 · WI · 2026-02-25] | Not disclosed | Not disclosed | $503,309 [p.54 · WI · 2026-02-25] | $248,615 [p.54 · WI · 2026-02-25] |
| 18 Reporting Salons with <70% occupancy, FY2025 total revenue January 1 to December 31, 2025 non-annual metric (not annualized) |
18 [p.56 · WI · 2026-02-25] | Not disclosed | Not disclosed | $632,804 [p.56 · WI · 2026-02-25] | $166,531 [p.56 · WI · 2026-02-25] |
| 8 locations opened in 2020, average monthly revenue first 12 months first 12 months of operation non-annual metric (not annualized) |
8 [p.57 · WI · 2026-02-25] | $23,569 [p.57 · WI · 2026-02-25] | $29,026 [p.57 · WI · 2026-02-25] | $51,641 [p.57 · WI · 2026-02-25] | $4,652 [p.57 · WI · 2026-02-25] |
| 7 locations opened in 2021, average monthly revenue first 12 months first 12 months of operation non-annual metric (not annualized) |
7 [p.57 · WI · 2026-02-25] | $24,954 [p.57 · WI · 2026-02-25] | $24,814 [p.57 · WI · 2026-02-25] | $38,279 [p.57 · WI · 2026-02-25] | $9,062 [p.57 · WI · 2026-02-25] |
| 13 locations opened in 2022, average monthly revenue first 12 months first 12 months of operation non-annual metric (not annualized); excluded: failed consistency checks |
Not disclosed | Not disclosed | Not disclosed | Not disclosed | Not disclosed |
| 31 locations opened in 2023, average monthly revenue first 12 months first 12 months of operation non-annual metric (not annualized) |
31 [p.57 · WI · 2026-02-25] | $26,420 [p.57 · WI · 2026-02-25] | $26,075 [p.57 · WI · 2026-02-25] | $53,389 [p.57 · WI · 2026-02-25] | $10,012 [p.57 · WI · 2026-02-25] |
| 26 locations opened in 2024, average monthly revenue first 12 months first 12 months of operation non-annual metric (not annualized) |
26 [p.57 · WI · 2026-02-25] | $27,907 [p.57 · WI · 2026-02-25] | $26,187 [p.57 · WI · 2026-02-25] | $54,426 [p.57 · WI · 2026-02-25] | $6,496 [p.57 · WI · 2026-02-25] |
| 34 locations opened in 2025, average monthly revenue first 12 months first 12 months of operation (partial) non-annual metric (not annualized) |
34 [p.58 · WI · 2026-02-25] | $24,681 [p.58 · WI · 2026-02-25] | $20,751 [p.58 · WI · 2026-02-25] | $45,059 [p.58 · WI · 2026-02-25] | $2,933 [p.58 · WI · 2026-02-25] |
| 10 locations opened in or before 2019, year-over-year average unit volume Year 1 Year 1 from opening date |
10 [p.58 · WI · 2026-02-25] | $361,715 [p.58 · WI · 2026-02-25] | $333,335 [p.58 · WI · 2026-02-25] | $493,218 [p.58 · WI · 2026-02-25] | $261,552 [p.58 · WI · 2026-02-25] |
| 8 locations opened in 2020, year-over-year average unit volume Year 1 Year 1 from opening date |
8 [p.58 · WI · 2026-02-25] | $374,084 [p.58 · WI · 2026-02-25] | $416,078 [p.58 · WI · 2026-02-25] | $622,496 [p.58 · WI · 2026-02-25] | $182,156 [p.58 · WI · 2026-02-25] |
| 7 locations opened in 2021, year-over-year average unit volume Year 1 Year 1 from opening date |
7 [p.58 · WI · 2026-02-25] | $372,870 [p.58 · WI · 2026-02-25] | $430,673 [p.58 · WI · 2026-02-25] | $655,819 [p.58 · WI · 2026-02-25] | $299,917 [p.58 · WI · 2026-02-25] |
| 13 locations opened in 2022, year-over-year average unit volume Year 1 Year 1 from opening date |
13 [p.58 · WI · 2026-02-25] | $346,780 [p.58 · WI · 2026-02-25] | $363,455 [p.58 · WI · 2026-02-25] | $792,015 [p.58 · WI · 2026-02-25] | $248,016 [p.58 · WI · 2026-02-25] |
| 31 locations opened in 2023, year-over-year average unit volume Year 1 Year 1 from opening date |
31 [p.58 · WI · 2026-02-25] | $426,063 [p.58 · WI · 2026-02-25] | $502,944 [p.58 · WI · 2026-02-25] | $813,256 [p.58 · WI · 2026-02-25] | $224,686 [p.58 · WI · 2026-02-25] |
| 26 locations opened in 2024, year-over-year average unit volume Year 1 Year 1 from opening date |
26 [p.58 · WI · 2026-02-25] | $404,626 [p.58 · WI · 2026-02-25] | $396,879 [p.58 · WI · 2026-02-25] | $862,264 [p.58 · WI · 2026-02-25] | $72,594 [p.58 · WI · 2026-02-25] |
| 34 locations opened in 2025, year-over-year average unit volume Year 1 (annualized) Year 1 from opening date (annualized, partial data) |
34 [p.58 · WI · 2026-02-25] | $293,073 [p.58 · WI · 2026-02-25] | $231,405 [p.58 · WI · 2026-02-25] | $540,708 [p.58 · WI · 2026-02-25] | $35,198 [p.58 · WI · 2026-02-25] |
“For the 32 Reporting Salons included in Table 1, the highest reported revenue was $792,387 and the lowest reported revenue was $301,347.” [p.50 · WI · 2026-02-25]
Extraction notes
- Item 7 totals were extracted with model assistance and verified against the cited page.
- The headline cohort's description does not explicitly state the population is franchised outlets — population not verified.
- A non-annual Item 19 metric was excluded from headline consideration; it is labeled, never annualized.