Lawn Squad
Source filing: WI · filed 2026-04-26
Item 5 — Initial franchise fee
$45,000 [p.15 · WI · 2026-04-26]
Item 6 — Recurring fees (royalty & advertising)
| Royalty Fee | 7% of Gross Revenue Annual Minimum Royalty Fee You are required to pay us a minimum annual Royalty Fee (the “Annual Minimum Royalty Fee”). The Annual Minimum Royalty Fee is equal to the amount of Royalty Fees you would be required to pay to us by achieving the applicable Minimum Performance Requirements (“MPR”) for that period (see Item 12). If the pro-rated Annual Minimum Royalty Fee (“YTD Minimum Royalty”) is greater than your YTD royalties paid, we will bill you for the difference in the next billing cycle, or in another manner that we may designate from time to time. Period of Time Following Original Annual Opening Date Minimum Royalty of Franchised Fee Obligation Business Months 0 to 12 None Months 13 through Calculated the Expiration Date using the MPR [p.18 · WI · 2026-04-26] |
|---|---|
| Brand Fund Contribution | Currently, 2% of Gross Revenue [p.18 · WI · 2026-04-26] |
| Brand Fund Materials | Our actual costs [p.18 · WI · 2026-04-26] |
Full Item 6 schedule (including one-time and conditional fees) is in the FDD itself.
Item 7 — Estimated initial investment (total)
Not disclosed – Not disclosed
Base single-franchise offering as stated in the FDD's total row. Multi-unit or area-development formats are not broken out here.
Item 20 — Outlets
| Franchised outlets at start of year | 7 [p.75 · WI · 2026-04-26] |
|---|---|
| Franchised outlets at end of year | 19 [p.75 · WI · 2026-04-26] |
| Net change in franchised outlets | 12 [p.75 · WI · 2026-04-26] |
| Transfers | 2 [p.76 · WI · 2026-04-26] |
| Terminations | Not disclosed |
| Non-renewals | Not disclosed |
| Ceased operations (other) | Not disclosed |
| Company-owned outlets at end of year | 9 [p.75 · WI · 2026-04-26] |
Item 19 — Financial performance representation
Headline cohort
7 territories (4 franchisees) entire FY2025 - per territory · FY2025
| Outlets in sample | Average | Median | High | Low |
|---|---|---|---|---|
| 7 [p.73 · WI · 2026-04-26] | $114,229 [p.73 · WI · 2026-04-26] | $99,245 [p.73 · WI · 2026-04-26] | $223,707 [p.73 · WI · 2026-04-26] | $72,587 [p.73 · WI · 2026-04-26] |
All disclosed cohorts (10)
| Cohort | Outlets | Average | Median | High | Low |
|---|---|---|---|---|---|
| All franchised businesses (0 territories) FY2023 FY2023 excluded: failed consistency checks |
Not disclosed | Not disclosed | Not disclosed | Not disclosed | Not disclosed |
| All franchised businesses (7 territories) FY2024 FY2024 |
7 [p.71 · WI · 2026-04-26] | Not disclosed | Not disclosed | Not disclosed | Not disclosed |
| All franchised businesses (19 territories) FY2025 FY2025 |
19 [p.71 · WI · 2026-04-26] | Not disclosed | Not disclosed | Not disclosed | Not disclosed |
| All company-owned outlets FY2023 FY2023 |
Not disclosed | Not disclosed | Not disclosed | Not disclosed | Not disclosed |
| All company-owned outlets FY2024 FY2024 |
Not disclosed | Not disclosed | Not disclosed | Not disclosed | Not disclosed |
| All company-owned outlets FY2025 FY2025 |
Not disclosed | Not disclosed | Not disclosed | Not disclosed | Not disclosed |
| 4 franchisees (7 territories) full season 2024 April 1, 2024 – October 31, 2024 |
7 [p.72 · WI · 2026-04-26] | Not disclosed | Not disclosed | Not disclosed | Not disclosed |
| 4 franchisees (7 territories) full season 2025 April 1, 2025 – October 31, 2025 |
7 [p.72 · WI · 2026-04-26] | Not disclosed | Not disclosed | Not disclosed | Not disclosed |
| 4 franchisees (7 territories) entire FY2025 - per franchisee FY2025 |
4 [p.72 · WI · 2026-04-26] | $199,901 [p.72 · WI · 2026-04-26] | $208,126 [p.72 · WI · 2026-04-26] | $223,707 [p.72 · WI · 2026-04-26] | $159,645 [p.72 · WI · 2026-04-26] |
| 7 territories (4 franchisees) entire FY2025 - per territory FY2025 |
7 [p.73 · WI · 2026-04-26] | $114,229 [p.73 · WI · 2026-04-26] | $99,245 [p.73 · WI · 2026-04-26] | $223,707 [p.73 · WI · 2026-04-26] | $72,587 [p.73 · WI · 2026-04-26] |
“Table 2 reports the total Gross Revenue for 4 franchisees (representing 7 Territories) that were open for the full "Season" in the calendar years 2024 and 2025” [p.72 · WI · 2026-04-26]
Extraction notes
- Item 7 totals were extracted with model assistance and verified against the cited page.