Learning Express
Source filing: WI · filed 2025-10-07
Item 5 — Initial franchise fee
$40,000 [p.11 · WI · 2025-10-07]
Item 6 — Recurring fees (royalty & advertising)
| Royalty Fee (Notes A, B, C) | Greater of 5% of Gross Receipts or $1,500.00 a month [p.12 · WI · 2025-10-07] |
|---|---|
| Advertising (Notes A, B) | 1% of Gross Receipts [p.12 · WI · 2025-10-07] |
Full Item 6 schedule (including one-time and conditional fees) is in the FDD itself.
Item 7 — Estimated initial investment (total)
$202,516 [p.15 · WI · 2025-10-07] – $386,016 [p.15 · WI · 2025-10-07]
Base single-franchise offering as stated in the FDD's total row. Multi-unit or area-development formats are not broken out here.
Item 20 — Outlets
| Franchised outlets at start of year | 86 [p.39 · WI · 2025-10-07] |
|---|---|
| Franchised outlets at end of year | 79 [p.39 · WI · 2025-10-07] |
| Net change in franchised outlets | -7 [p.39 · WI · 2025-10-07] |
| Transfers | 1 [p.40 · WI · 2025-10-07] |
| Terminations | 0 [p.42 · WI · 2025-10-07] |
| Non-renewals | 0 [p.42 · WI · 2025-10-07] |
| Ceased operations (other) | 8 [p.42 · WI · 2025-10-07] |
| Company-owned outlets at end of year | Not disclosed |
Item 19 — Financial performance representation
Headline cohort
all franchised outlets FY2024 · 2024
| Outlets in sample | Average | Median | High | Low |
|---|---|---|---|---|
| 84 [p.37 · WI · 2025-10-07] | $836,884 [p.37 · WI · 2025-10-07] | $820,302 [p.37 · WI · 2025-10-07] | $1,883,251 [p.37 · WI · 2025-10-07] | Not disclosed |
All disclosed cohorts (3)
| Cohort | Outlets | Average | Median | High | Low |
|---|---|---|---|---|---|
| all franchised outlets FY2023 2023 |
83 [p.37 · WI · 2025-10-07] | $949,309 [p.37 · WI · 2025-10-07] | $910,423 [p.37 · WI · 2025-10-07] | $3,091,434 [p.37 · WI · 2025-10-07] | $193,617 [p.37 · WI · 2025-10-07] |
| all franchised outlets FY2024 2024 |
84 [p.37 · WI · 2025-10-07] | $836,884 [p.37 · WI · 2025-10-07] | $820,302 [p.37 · WI · 2025-10-07] | $1,883,251 [p.37 · WI · 2025-10-07] | Not disclosed |
| all franchised outlets FY2025 2025 |
77 [p.37 · WI · 2025-10-07] | $891,318 [p.37 · WI · 2025-10-07] | $863,009 [p.37 · WI · 2025-10-07] | $2,048,404 [p.37 · WI · 2025-10-07] | Not disclosed |
“We are reporting only on those businesses currently open for one full-year or more and are comparable in size and scope to the offer described in this disclosure document.” [p.37 · WI · 2025-10-07]
Extraction notes
- Item 20 outlet counts were extracted with model assistance and verified against the cited pages.
- One or more Item 19 figures failed source verification and were removed.
- Item 7 totals were extracted with model assistance and verified against the cited page.