Petland
Source filing: WI · filed 2026-04-30
Item 5 — Initial franchise fee
$50,000 [p.18 · WI · 2026-04-30]
Item 6 — Recurring fees (royalty & advertising)
| Royalty | 4.5% of total Gross Revenues for your first and secondPetland® franchised stores. 2.25% of total Gross Revenues for your third and each subsequent Petland® franchised store. [p.20 · WI · 2026-04-30] |
|---|---|
| Local Advertising | 5 % of Gross Revenues per month [p.20 · WI · 2026-04-30] |
| National Advertising Fund Contribution | Up to 2% (Currently 0.5%) of Gross Revenues [p.20 · WI · 2026-04-30] |
Full Item 6 schedule (including one-time and conditional fees) is in the FDD itself.
Item 7 — Estimated initial investment (total)
Not disclosed – Not disclosed
Base single-franchise offering as stated in the FDD's total row. Multi-unit or area-development formats are not broken out here.
Item 20 — Outlets
| Franchised outlets at start of year | 70 [p.82 · WI · 2026-04-30] |
|---|---|
| Franchised outlets at end of year | 69 [p.82 · WI · 2026-04-30] |
| Net change in franchised outlets | -1 [p.82 · WI · 2026-04-30] |
| Transfers | 3 [p.83 · WI · 2026-04-30] |
| Terminations | 1 [p.85 · WI · 2026-04-30] |
| Non-renewals | 2 [p.85 · WI · 2026-04-30] |
| Ceased operations (other) | 1 [p.85 · WI · 2026-04-30] |
| Company-owned outlets at end of year | 17 [p.82 · WI · 2026-04-30] |
Item 19 — Financial performance representation
Headline cohort
65 franchised stores in the United States with more than one year of operation as of December 31, 2025 · year ending December 31, 2025
| Outlets in sample | Average | Median | High | Low |
|---|---|---|---|---|
| 65 [p.78 · WI · 2026-04-30] | $2,879,481.60 [p.79 · WI · 2026-04-30] | $2,816,216.31 [p.80 · WI · 2026-04-30] | $7,849,981.73 [p.80 · WI · 2026-04-30] | $560,901.16 [p.80 · WI · 2026-04-30] |
All disclosed cohorts (2)
| Cohort | Outlets | Average | Median | High | Low |
|---|---|---|---|---|---|
| 65 franchised stores in the United States with more than one year of operation as of December 31, 2025 year ending December 31, 2025 |
65 [p.78 · WI · 2026-04-30] | $2,879,481.60 [p.79 · WI · 2026-04-30] | $2,816,216.31 [p.80 · WI · 2026-04-30] | $7,849,981.73 [p.80 · WI · 2026-04-30] | $560,901.16 [p.80 · WI · 2026-04-30] |
| 16 company-owned stores in the United States with more than one year of operation as of December 31, 2025 year ending December 31, 2025 |
16 [p.78 · WI · 2026-04-30] | $1,936,795.05 [p.81 · WI · 2026-04-30] | $1,625,496.42 [p.81 · WI · 2026-04-30] | $4,237,306.09 [p.81 · WI · 2026-04-30] | $732,731.41 [p.81 · WI · 2026-04-30] |
“Some outlets have earned this amount. Your individual results may differ. There is no assurance that you'll earn as much.” [p.81 · WI · 2026-04-30]
Extraction notes
- Item 7 totals were extracted with model assistance and verified against the cited page.