ShelfGenie
Source filing: WI · filed 2026-04-02
Item 5 — Initial franchise fee
$69,500 [p.24 · WI · 2026-04-02]
Item 6 — Recurring fees (royalty & advertising)
Not disclosed in extracted fee schedule — see FDD Item 6.
Item 7 — Estimated initial investment (total)
Not disclosed – Not disclosed
Base single-franchise offering as stated in the FDD's total row. Multi-unit or area-development formats are not broken out here.
Item 20 — Outlets
| Franchised outlets at start of year | 261 [p.87 · WI · 2026-04-02] |
|---|---|
| Franchised outlets at end of year | 262 [p.87 · WI · 2026-04-02] |
| Net change in franchised outlets | 1 [p.87 · WI · 2026-04-02] |
| Transfers | 14 [p.88 · WI · 2026-04-02] |
| Terminations | 7 [p.92 · WI · 2026-04-02] |
| Non-renewals | 4 [p.92 · WI · 2026-04-02] |
| Ceased operations (other) | Not disclosed |
| Company-owned outlets at end of year | 12 [p.87 · WI · 2026-04-02] |
Item 19 — Financial performance representation
Headline cohort
All SHELFGENIE franchisees operating under the System for all of 2025 that had orders that were not Excluded Orders - Gross Sales per Order · January 1, 2025 through December 31, 2025
| Outlets in sample | Average | Median | High | Low |
|---|---|---|---|---|
| 234 [p.79 · WI · 2026-04-02] | $4,912 [p.79 · WI · 2026-04-02] | $4,631 [p.79 · WI · 2026-04-02] | $7,537 [p.79 · WI · 2026-04-02] | $2,233 [p.79 · WI · 2026-04-02] |
All disclosed cohorts (7)
| Cohort | Outlets | Average | Median | High | Low |
|---|---|---|---|---|---|
| All SHELFGENIE franchisees operating under the System for all of 2025 that had orders that were not Excluded Orders - Gross Sales per Order January 1, 2025 through December 31, 2025 |
234 [p.79 · WI · 2026-04-02] | $4,912 [p.79 · WI · 2026-04-02] | $4,631 [p.79 · WI · 2026-04-02] | $7,537 [p.79 · WI · 2026-04-02] | $2,233 [p.79 · WI · 2026-04-02] |
| 1st Quintile - top 20% performing franchisees by Average Gross Sales per Order January 1, 2025 through December 31, 2025 |
56 [p.80 · WI · 2026-04-02] | $6,341 [p.80 · WI · 2026-04-02] | $6,104 [p.80 · WI · 2026-04-02] | $7,537 [p.80 · WI · 2026-04-02] | $5,621 [p.80 · WI · 2026-04-02] |
| 2nd Quintile - next highest 20% performing franchisees by Average Gross Sales per Order January 1, 2025 through December 31, 2025 |
60 [p.80 · WI · 2026-04-02] | $5,203 [p.80 · WI · 2026-04-02] | $5,168 [p.80 · WI · 2026-04-02] | $5,561 [p.80 · WI · 2026-04-02] | $4,907 [p.80 · WI · 2026-04-02] |
| 3rd Quintile - middle 20% performing franchisees by Average Gross Sales per Order January 1, 2025 through December 31, 2025 |
49 [p.80 · WI · 2026-04-02] | $4,593 [p.80 · WI · 2026-04-02] | $4,597 [p.80 · WI · 2026-04-02] | $4,872 [p.80 · WI · 2026-04-02] | $4,351 [p.80 · WI · 2026-04-02] |
| 4th Quintile - next lowest 20% performing franchisees by Average Gross Sales per Order January 1, 2025 through December 31, 2025 |
41 [p.80 · WI · 2026-04-02] | $3,978 [p.80 · WI · 2026-04-02] | $3,980 [p.80 · WI · 2026-04-02] | $4,334 [p.80 · WI · 2026-04-02] | $3,647 [p.80 · WI · 2026-04-02] |
| 5th Quintile - bottom 20% performing franchisees by Average Gross Sales per Order January 1, 2025 through December 31, 2025 |
28 [p.80 · WI · 2026-04-02] | $3,281 [p.80 · WI · 2026-04-02] | $3,323 [p.80 · WI · 2026-04-02] | $3,635 [p.80 · WI · 2026-04-02] | $2,233 [p.80 · WI · 2026-04-02] |
| All Reporting Franchisees - Gross Sales by Market (Grand Total) January 1, 2025 through December 31, 2025 |
234 [p.85 · WI · 2026-04-02] | $123,918.94 [p.85 · WI · 2026-04-02] | Not disclosed | Not disclosed | Not disclosed |
“The following tables present information regarding the (a) average and median Gross Sales per Order for the Reporting Period” [p.79 · WI · 2026-04-02]
Extraction notes
- Item 7 totals were extracted with model assistance and verified against the cited page.