Spenga
Source filing: WI · filed 2026-04-25
Item 5 — Initial franchise fee
$49,500 [p.14 · WI · 2026-04-25]
Item 6 — Recurring fees (royalty & advertising)
| Royalty Fee3,4,5,6 | The greater of: (i) 7% of the “Net Cash In” generated by your Studio over a given reporting period; or (ii) royalty payment of $1,000 per month (the “Minimum Royalty”). The Minimum Royalty Fee begins upon the earlier of (i) when you open the Franchised Business, and (ii) 13 months from the effective date of the Franchise Agreement. [p.15 · WI · 2026-04-25] |
|---|---|
| Advertising Cooperative Fee | If collected, no more than the current Local Advertising Requirement [p.20 · WI · 2026-04-25] |
Full Item 6 schedule (including one-time and conditional fees) is in the FDD itself.
Item 7 — Estimated initial investment (total)
Not disclosed – Not disclosed
Base single-franchise offering as stated in the FDD's total row. Multi-unit or area-development formats are not broken out here.
Item 20 — Outlets
| Franchised outlets at start of year | 49 [p.79 · WI · 2026-04-25] |
|---|---|
| Franchised outlets at end of year | 44 [p.79 · WI · 2026-04-25] |
| Net change in franchised outlets | -5 [p.79 · WI · 2026-04-25] |
| Transfers | 3 [p.79 · WI · 2026-04-25] |
| Terminations | 0 [p.81 · WI · 2026-04-25] |
| Non-renewals | 0 [p.81 · WI · 2026-04-25] |
| Ceased operations (other) | 6 [p.81 · WI · 2026-04-25] |
| Company-owned outlets at end of year | 1 [p.79 · WI · 2026-04-25] |
Item 19 — Financial performance representation
Headline cohort
44 Franchised Studios package sessions and challenge revenue during the 2025 calendar year · 2025 calendar year
| Outlets in sample | Average | Median | High | Low |
|---|---|---|---|---|
| 44 [p.73 · WI · 2026-04-25] | $27,098 [p.73 · WI · 2026-04-25] | $24,062 [p.73 · WI · 2026-04-25] | $84,921 [p.73 · WI · 2026-04-25] | $2,782 [p.73 · WI · 2026-04-25] |
All disclosed cohorts (12)
| Cohort | Outlets | Average | Median | High | Low |
|---|---|---|---|---|---|
| Affiliate Studio total NCI generated over the 2025 calendar year January 1, 2025 – December 31, 2025 |
1 [p.68 · WI · 2026-04-25] | Not disclosed | Not disclosed | $836,381.97 [p.68 · WI · 2026-04-25] | Not disclosed |
| 44 Franchised Studios monthly lead volume during the 2025 calendar year 2025 calendar year non-annual metric (not annualized) |
44 [p.70 · WI · 2026-04-25] | $120 [p.70 · WI · 2026-04-25] | $119 [p.70 · WI · 2026-04-25] | $203 [p.70 · WI · 2026-04-25] | $34 [p.70 · WI · 2026-04-25] |
| 44 Franchised Studios prospect conversion rate during the 2025 calendar year 2025 calendar year |
44 [p.71 · WI · 2026-04-25] | $44 [p.71 · WI · 2026-04-25] | $35 [p.71 · WI · 2026-04-25] | $82 [p.71 · WI · 2026-04-25] | $16 [p.71 · WI · 2026-04-25] |
| 44 Franchised Studios package sessions and challenge revenue during the 2025 calendar year 2025 calendar year |
44 [p.73 · WI · 2026-04-25] | $27,098 [p.73 · WI · 2026-04-25] | $24,062 [p.73 · WI · 2026-04-25] | $84,921 [p.73 · WI · 2026-04-25] | $2,782 [p.73 · WI · 2026-04-25] |
| 38 Franchised Studios no show and late cancel revenue during the 2025 calendar year 2025 calendar year excluded: failed consistency checks |
Not disclosed | Not disclosed | Not disclosed | Not disclosed | Not disclosed |
| 17 Franchised Studios retail sales revenue during the 2025 calendar year 2025 calendar year |
17 [p.75 · WI · 2026-04-25] | $18,515 [p.75 · WI · 2026-04-25] | $16,920 [p.75 · WI · 2026-04-25] | $29,573 [p.75 · WI · 2026-04-25] | $10,170 [p.75 · WI · 2026-04-25] |
| 37 Franchised Studios third-party aggregator revenue during the 2025 calendar year 2025 calendar year excluded: failed consistency checks |
Not disclosed | Not disclosed | Not disclosed | Not disclosed | Not disclosed |
| 35 Franchised Studios Tier 1 (Highest Performing) NCI generated during the 2025 calendar year 2025 calendar year |
8 [p.77 · WI · 2026-04-25] | $809,902 [p.77 · WI · 2026-04-25] | $791,043 [p.77 · WI · 2026-04-25] | $1,015,581 [p.77 · WI · 2026-04-25] | $686,791 [p.77 · WI · 2026-04-25] |
| 35 Franchised Studios Tier 2 NCI generated during the 2025 calendar year 2025 calendar year |
9 [p.77 · WI · 2026-04-25] | $614,051 [p.77 · WI · 2026-04-25] | $598,661 [p.77 · WI · 2026-04-25] | $668,258 [p.77 · WI · 2026-04-25] | $556,758 [p.77 · WI · 2026-04-25] |
| 35 Franchised Studios Tier 3 NCI generated during the 2025 calendar year 2025 calendar year |
9 [p.77 · WI · 2026-04-25] | $503,976 [p.77 · WI · 2026-04-25] | $500,901 [p.77 · WI · 2026-04-25] | $556,758 [p.77 · WI · 2026-04-25] | $481,720 [p.77 · WI · 2026-04-25] |
| 35 Franchised Studios Tier 4 (Lowest Performing) NCI generated during the 2025 calendar year 2025 calendar year |
9 [p.77 · WI · 2026-04-25] | $414,401 [p.77 · WI · 2026-04-25] | $454,604 [p.77 · WI · 2026-04-25] | $475,723 [p.77 · WI · 2026-04-25] | $251,068 [p.77 · WI · 2026-04-25] |
| One Franchised Studio that conducted presales for 2025 - NCI generated in first 30 days first 30 days of business |
1 [p.78 · WI · 2026-04-25] | Not disclosed | Not disclosed | $75,469 [p.78 · WI · 2026-04-25] | Not disclosed |
“Part I of this Item discloses the total NCI generated, as well as certain costs and operating expenses incurred by the Affiliate Studio throughout the 2025 calendar.” [p.66 · WI · 2026-04-25]
Extraction notes
- Item 7 totals were extracted with model assistance and verified against the cited page.