Wise Coatings
Source filing: WI · filed 2026-07-13
Item 5 — Initial franchise fee
$50,000 [p.22 · WI · 2026-07-13]
Item 6 — Recurring fees (royalty & advertising)
| Royalty | See FDD [p.23 · WI · 2026-07-13] |
|---|---|
| Marketing Fund Contribution | See FDD [p.23 · WI · 2026-07-13] |
| Advertising Cooperative Fee | See FDD [p.24 · WI · 2026-07-13] |
Full Item 6 schedule (including one-time and conditional fees) is in the FDD itself.
Item 7 — Estimated initial investment (total)
$179,165 [p.27 · WI · 2026-07-13] – $237,350 [p.27 · WI · 2026-07-13]
Base single-franchise offering as stated in the FDD's total row. Multi-unit or area-development formats are not broken out here.
Item 20 — Outlets
| Franchised outlets at start of year | 26 [p.58 · WI · 2026-07-13] |
|---|---|
| Franchised outlets at end of year | 23 [p.58 · WI · 2026-07-13] |
| Net change in franchised outlets | -3 [p.58 · WI · 2026-07-13] |
| Transfers | 0 [p.58 · WI · 2026-07-13] |
| Terminations | 1 [p.61 · WI · 2026-07-13] |
| Non-renewals | 0 [p.61 · WI · 2026-07-13] |
| Ceased operations (other) | Not disclosed |
| Company-owned outlets at end of year | 1 [p.58 · WI · 2026-07-13] |
Item 19 — Financial performance representation
Headline cohort
Franchised Units Operational Year 1 (12-24 Months) · January 1, 2025 through December 31, 2025
| Outlets in sample | Average | Median | High | Low |
|---|---|---|---|---|
| 8 [p.53 · WI · 2026-07-13] | $368,175.14 [p.53 · WI · 2026-07-13] | Not disclosed | Not disclosed | Not disclosed |
All disclosed cohorts (4)
| Cohort | Outlets | Average | Median | High | Low |
|---|---|---|---|---|---|
| Franchised Units Operational Year 1 (12-24 Months) January 1, 2025 through December 31, 2025 |
8 [p.53 · WI · 2026-07-13] | $368,175.14 [p.53 · WI · 2026-07-13] | Not disclosed | Not disclosed | Not disclosed |
| Franchised Units Operational Year 2 (24-36 Months) January 1, 2025 through December 31, 2025 |
5 [p.54 · WI · 2026-07-13] | $491,497.11 [p.54 · WI · 2026-07-13] | Not disclosed | Not disclosed | Not disclosed |
| Franchised Units Operational Year 3+ (36+ Months) January 1, 2025 through December 31, 2025 |
4 [p.55 · WI · 2026-07-13] | $732,093.60 [p.55 · WI · 2026-07-13] | Not disclosed | Not disclosed | Not disclosed |
| Corporate Unit January 1, 2025 through December 31, 2025 |
1 [p.52 · WI · 2026-07-13] | $803,728.46 [p.56 · WI · 2026-07-13] | Not disclosed | Not disclosed | Not disclosed |
“This financial performance representation discloses historical financial information regarding the average profit and loss information of Wise Coatings outlets operating under our predecessor, WCF, from at least January 1, 2025, through December 31, 2025.” [p.52 · WI · 2026-07-13]
Extraction notes
- One or more Item 19 figures failed source verification and were removed.