WOOFIE'S
Source filing: WI · filed 2026-04-24
Item 5 — Initial franchise fee
$57,500 [p.14 · WI · 2026-04-24]
Item 6 — Recurring fees (royalty & advertising)
| Royalty Fee | 6.5% of Gross Revenue Annual Minimum Royalty Fee You are required to pay us a minimum annual Royalty Fee (the “Annual Minimum Royalty Fee”). The Annual Minimum Royalty Fee is equal to the amount of Royalty Fees you would be required to pay to us by achieving the applicable Minimum Performance Requirements for that period (see Item 12). If the pro-rated Annual Minimum Royalty Fee (“YTD Minimum Royalty”) is greater than your YTD royalties paid, we will bill you for the difference in the next billing cycle, or in another manner that we may designate from time to time. Period of Time Annual Following Original Minimum Royalty Opening Date Fee Obligation of Franchised Business Months 0 through 6 None Calculated using 50% of the Minimum Months 7 through 12 Performance Requirement Calculated using the full Months 13 through the Minimum Performance Expiration Date Requirement [p.18 · WI · 2026-04-24] |
|---|---|
| Brand Fund Contribution | Currently, 2% of Gross Revenue [p.18 · WI · 2026-04-24] |
| Brand Fund Materials | Our costs [p.19 · WI · 2026-04-24] |
Full Item 6 schedule (including one-time and conditional fees) is in the FDD itself.
Item 7 — Estimated initial investment (total)
Not disclosed – Not disclosed
Base single-franchise offering as stated in the FDD's total row. Multi-unit or area-development formats are not broken out here.
Item 20 — Outlets
| Franchised outlets at start of year | 82 [p.80 · WI · 2026-04-24] |
|---|---|
| Franchised outlets at end of year | 101 [p.80 · WI · 2026-04-24] |
| Net change in franchised outlets | 19 [p.80 · WI · 2026-04-24] |
| Transfers | 0 [p.81 · WI · 2026-04-24] |
| Terminations | 8 [p.84 · WI · 2026-04-24] |
| Non-renewals | 0 [p.84 · WI · 2026-04-24] |
| Ceased operations (other) | 0 [p.84 · WI · 2026-04-24] |
| Company-owned outlets at end of year | 0 [p.80 · WI · 2026-04-24] |
Item 19 — Financial performance representation
Headline cohort
All franchisee ramp cohort Year 1 · Year 1
| Outlets in sample | Average | Median | High | Low |
|---|---|---|---|---|
| 45 [p.79 · WI · 2026-04-24] | $120,547 [p.79 · WI · 2026-04-24] | $130,306 [p.79 · WI · 2026-04-24] | Not disclosed | Not disclosed |
All disclosed cohorts (23)
| Cohort | Outlets | Average | Median | High | Low |
|---|---|---|---|---|---|
| All franchised outlets FY2025 FY2025 |
100 [p.74 · WI · 2026-04-24] | Not disclosed | Not disclosed | Not disclosed | Not disclosed |
| All company-owned outlets FY2021-FY2023 FY2021-FY2023 |
2 [p.74 · WI · 2026-04-24] | Not disclosed | Not disclosed | Not disclosed | Not disclosed |
| Top quartile by territory average gross revenue FY2025 FY2025 |
13 [p.75 · WI · 2026-04-24] | $820,038 [p.75 · WI · 2026-04-24] | $432,037 [p.75 · WI · 2026-04-24] | $3,391,260 [p.75 · WI · 2026-04-24] | $308,008 [p.75 · WI · 2026-04-24] |
| Second quartile by territory average gross revenue FY2025 FY2025 |
16 [p.75 · WI · 2026-04-24] | $214,062 [p.75 · WI · 2026-04-24] | $220,389 [p.75 · WI · 2026-04-24] | $284,442 [p.75 · WI · 2026-04-24] | $171,074 [p.75 · WI · 2026-04-24] |
| Third quartile by territory average gross revenue FY2025 FY2025 |
18 [p.75 · WI · 2026-04-24] | $135,289 [p.75 · WI · 2026-04-24] | $142,821 [p.75 · WI · 2026-04-24] | $155,554 [p.75 · WI · 2026-04-24] | $101,254 [p.75 · WI · 2026-04-24] |
| Bottom quartile by territory average gross revenue FY2025 FY2025 |
27 [p.75 · WI · 2026-04-24] | $62,802 [p.75 · WI · 2026-04-24] | $61,991 [p.75 · WI · 2026-04-24] | $99,302 [p.75 · WI · 2026-04-24] | $42,416 [p.75 · WI · 2026-04-24] |
| All territories in Table 2 FY2025 FY2025 excluded: failed consistency checks |
Not disclosed | Not disclosed | Not disclosed | Not disclosed | Not disclosed |
| Top quartile by franchisee average gross revenue FY2025 FY2025 |
12 [p.76 · WI · 2026-04-24] | $926,269 [p.76 · WI · 2026-04-24] | $481,097 [p.76 · WI · 2026-04-24] | $3,391,260 [p.76 · WI · 2026-04-24] | $388,085 [p.76 · WI · 2026-04-24] |
| Second quartile by franchisee average gross revenue FY2025 FY2025 |
11 [p.76 · WI · 2026-04-24] | $319,805 [p.76 · WI · 2026-04-24] | $333,796 [p.76 · WI · 2026-04-24] | $366,607 [p.76 · WI · 2026-04-24] | $263,746 [p.76 · WI · 2026-04-24] |
| Third quartile by franchisee average gross revenue FY2025 FY2025 |
11 [p.76 · WI · 2026-04-24] | $202,235 [p.76 · WI · 2026-04-24] | $213,581 [p.76 · WI · 2026-04-24] | $258,146 [p.76 · WI · 2026-04-24] | $155,554 [p.76 · WI · 2026-04-24] |
| Bottom quartile by franchisee average gross revenue FY2025 FY2025 |
12 [p.76 · WI · 2026-04-24] | $113,224 [p.76 · WI · 2026-04-24] | $121,134 [p.76 · WI · 2026-04-24] | $148,352 [p.76 · WI · 2026-04-24] | $49,925 [p.76 · WI · 2026-04-24] |
| All franchisees in Table 3 FY2025 FY2025 excluded: failed consistency checks |
Not disclosed | Not disclosed | Not disclosed | Not disclosed | Not disclosed |
| Class of 2021 and earlier territories FY2025 pet sitting FY2025 |
4 [p.77 · WI · 2026-04-24] | $238,602 [p.77 · WI · 2026-04-24] | Not disclosed | Not disclosed | Not disclosed |
| Class of 2021 and earlier territories FY2025 grooming FY2025 |
4 [p.77 · WI · 2026-04-24] | $187,108 [p.77 · WI · 2026-04-24] | Not disclosed | Not disclosed | Not disclosed |
| Class of 2022 territories FY2025 pet sitting FY2025 |
4 [p.77 · WI · 2026-04-24] | $25,717 [p.77 · WI · 2026-04-24] | Not disclosed | Not disclosed | Not disclosed |
| Class of 2022 territories FY2025 grooming FY2025 |
4 [p.77 · WI · 2026-04-24] | $45,200 [p.77 · WI · 2026-04-24] | Not disclosed | Not disclosed | Not disclosed |
| Class of 2023 territories FY2025 pet sitting FY2025 |
26 [p.77 · WI · 2026-04-24] | $2,321 [p.77 · WI · 2026-04-24] | Not disclosed | Not disclosed | Not disclosed |
| Class of 2023 territories FY2025 grooming FY2025 |
26 [p.77 · WI · 2026-04-24] | $4,821 [p.77 · WI · 2026-04-24] | Not disclosed | Not disclosed | Not disclosed |
| All franchisee ramp cohort Year 1 Year 1 |
45 [p.79 · WI · 2026-04-24] | $120,547 [p.79 · WI · 2026-04-24] | $130,306 [p.79 · WI · 2026-04-24] | Not disclosed | Not disclosed |
| All franchisee ramp cohort Year 2 Year 2 |
20 [p.79 · WI · 2026-04-24] | $271,048 [p.79 · WI · 2026-04-24] | $307,619 [p.79 · WI · 2026-04-24] | Not disclosed | Not disclosed |
| All franchisee ramp cohort Year 3 Year 3 |
5 [p.79 · WI · 2026-04-24] | $494,829 [p.79 · WI · 2026-04-24] | $459,964 [p.79 · WI · 2026-04-24] | Not disclosed | Not disclosed |
| All franchisee ramp cohort Year 4 Year 4 |
2 [p.79 · WI · 2026-04-24] | $1,098,048 [p.79 · WI · 2026-04-24] | $1,098,048 [p.79 · WI · 2026-04-24] | Not disclosed | Not disclosed |
| All franchisee ramp cohort Year 5 Year 5 |
2 [p.79 · WI · 2026-04-24] | $1,488,126 [p.79 · WI · 2026-04-24] | $1,488,126 [p.79 · WI · 2026-04-24] | Not disclosed | Not disclosed |
“Franchisee Gross Revenue (1) $1,639,936 $2,667,607 $3,865,783 $11,688,750 19,325,340” [p.74 · WI · 2026-04-24]
Extraction notes
- Item 7 totals were extracted with model assistance and verified against the cited page.