Sourdough and Co.
Source filing: WI · filed 2026-03-24
Item 5 — Initial franchise fee
Not disclosed
Item 6 — Recurring fees (royalty & advertising)
| System Advertising Fee | Currently none. [p.11 · WI · 2026-03-24] |
|---|---|
| Local Advertising Fee | Currently 1%, but up to 3% of Gross Revenues starting immediately once your Business is open for operation once implemented [p.11 · WI · 2026-03-24] |
Full Item 6 schedule (including one-time and conditional fees) is in the FDD itself.
Item 7 — Estimated initial investment (total)
Not disclosed – Not disclosed
Base single-franchise offering as stated in the FDD's total row. Multi-unit or area-development formats are not broken out here.
Item 20 — Outlets
| Franchised outlets at start of year | 78 [p.83 · WI · 2026-03-24] |
|---|---|
| Franchised outlets at end of year | 97 [p.83 · WI · 2026-03-24] |
| Net change in franchised outlets | 19 [p.83 · WI · 2026-03-24] |
| Transfers | 10 [p.83 · WI · 2026-03-24] |
| Terminations | 1 [p.86 · WI · 2026-03-24] |
| Non-renewals | 0 [p.86 · WI · 2026-03-24] |
| Ceased operations (other) | 0 [p.86 · WI · 2026-03-24] |
| Company-owned outlets at end of year | Not disclosed |
Item 19 — Financial performance representation
Headline cohort
All stores 2025 average (99 stores in system) · 2025
| Outlets in sample | Average | Median | High | Low |
|---|---|---|---|---|
| 99 [p.80 · WI · 2026-03-24] | $588,326.43 [p.80 · WI · 2026-03-24] | Not disclosed | Not disclosed | Not disclosed |
All disclosed cohorts (5)
| Cohort | Outlets | Average | Median | High | Low |
|---|---|---|---|---|---|
| 78 locations open all of 2025 (76 franchised WOSD outlets and 2 affiliate-owned outlets) January 1, 2025 through December 31, 2025 (FY 2025) |
78 [p.60 · WI · 2026-03-24] | $711,492.25 [p.79 · WI · 2026-03-24] | $716,120.11 [p.79 · WI · 2026-03-24] | $1,204,948.06 [p.77 · WI · 2026-03-24] | Not disclosed |
| All stores 2025 average (99 stores in system) 2025 |
99 [p.80 · WI · 2026-03-24] | $588,326.43 [p.80 · WI · 2026-03-24] | Not disclosed | Not disclosed | Not disclosed |
| All stores 2024 average (80 stores in system) 2024 |
80 [p.80 · WI · 2026-03-24] | $316,577.98 [p.80 · WI · 2026-03-24] | Not disclosed | Not disclosed | Not disclosed |
| System-wide annual sales 2023 (61 stores) 2023 |
61 [p.80 · WI · 2026-03-24] | Not disclosed | Not disclosed | Not disclosed | Not disclosed |
| System-wide annual sales 2022 (3 stores) 2022 |
3 [p.80 · WI · 2026-03-24] | Not disclosed | Not disclosed | Not disclosed | Not disclosed |
“Out of 99 restaurants, 76 franchised WOSD outlets and 2 affiliate-owned outlets remained operational for the entire year.” [p.60 · WI · 2026-03-24]
Extraction notes
- Item 20 outlet counts were extracted with model assistance and verified against the cited pages.
- One or more Item 19 figures failed source verification and were removed.
- Item 7 totals were extracted with model assistance and verified against the cited page.
- The headline cohort's description does not explicitly state the population is franchised outlets — population not verified.